Reading, England: Young British company Interead introduces the COOL-ER, a new
ereader designed to be the most simple, affordable and stylish way for book lovers to
enjoy hundreds of books at home or on the move. The combination of striking design
and simplicity is set to make COOL-ER one of the most desirable gadgets of 2009.
Crucially, the COOL-ER has been designed by readers, for readers. Capable of holding
more than 800 ebooks (with the option to add extra storage), this Mac- and PCcompatible
device is 45% lighter than most other ereaders and comes in a range of eight
colours from Hot Pink to Silver Shine. E-ink technology makes the COOL-ER screen
mimic an ordinary book page. Better still, you can read in direct sunlight. A single charge
can allow you to enjoy over 8,000 button clicks. And, unlike other ereaders, the durable
plastic casing won’t get hot when you leave your holiday read on the sun-lounger,
making the lightweight COOL-ER your perfect travelling companion.
‘COOL-ER has been designed primarily with the reader in mind,’ says Neil Jones,
Founder and CEO of Interead and avid book lover. ‘COOL-ER isn’t just designed for
technologists – it’s designed for ordinary book lovers who would love to be able to carry
a whole library of their best-loved books in their suitcase or handbag. It’s not about wi-fi
and other bells and whistles. It’s all about making ebooks affordable, accessible and also
making ereaders look great. This is the ultimate device for literature lovers, not just tech
fanatics.’
The COOL-ER supports 12 types of document format including EPUB and PDF, and
MP3 for music and audio books. The COOL-ER is priced £189 including VAT and
delivery within the UK and is available from COOLER-EBOOKS.com, Firebox.com,
Borders.co.uk and Argos.
Visit
www.interead.com for more information.
- Ends -
Press contacts:
For more information about Interead, COOLER-EBOOKS.com or the COOL-ER, please contact:
UK
E:
cooler@beamagency.com
Or call Victoria Shortt at Beam Agency on +44 (0)207 833 9595
US & rest of the world
E:
media@interead.com
About Interead
Based in Reading, England and Miami, Interead and COOL-ER are the creation of seasoned entrepreneur
Neil Jones. COOL-ER is the lightest and most affordable ereader available, is both MAC and PC
compatible, and accommodates popular formats including EPUB, PDF, MP3, FB2, RTF, TXT, HTML, PRC
(non DRM),